IBSS at XJTLU: The Power of Experience Mapping
2 min read

IBSS at XJTLU: The Power of Experience Mapping

Speaking
May 17
/
2 min read

Presented by Gerard Dolan

Experience Mapping is a strategic exercise of identifying, capturing and communicating the interactions of multiple brand touch points over space and time.

In this presentation, Gerard will introduce the basics of Experience Mapping, including;

  • What they are and how to create one.
  • The strategic value they can bring to your brand and organization.
  • How to make the insights actionable.

Join us for an intensive overview of how Experience Mapping can help you and your team.

Date: Wednesday, May 23
Time: 18:00 (CST - China Standard Time)

Location:
International Business School Suzhou at XJTLU
IBSS Building (South Campus),
8 Chongwen Road, Dushu Innovation District, SIP,
Suzhou, Jiangsu, PR China 215123

Tickets: This event has passed.

Gerard Dolan
User Experience Strategist | Product Designer | Facilitator & Trainer

Leader and builder of multidisciplinary teams, bringing clarity to complex challenges in customer and user experience strategy, service and product design. An active voice in the UX community, engaging in conversations through the podcast This Is Fintech Product Design, teaching, global speaking and workshop engagements.

IBSS at XJTLU: The Power of Experience Mapping
2 min read

IBSS at XJTLU: The Power of Experience Mapping

Speaking
May 17
/
2 min read

Presented by Gerard Dolan

Experience Mapping is a strategic exercise of identifying, capturing and communicating the interactions of multiple brand touch points over space and time.

In this presentation, Gerard will introduce the basics of Experience Mapping, including;

  • What they are and how to create one.
  • The strategic value they can bring to your brand and organization.
  • How to make the insights actionable.

Join us for an intensive overview of how Experience Mapping can help you and your team.

Date: Wednesday, May 23
Time: 18:00 (CST - China Standard Time)

Location:
International Business School Suzhou at XJTLU
IBSS Building (South Campus),
8 Chongwen Road, Dushu Innovation District, SIP,
Suzhou, Jiangsu, PR China 215123

Tickets: This event has passed.

Gerard Dolan
User Experience Strategist | Product Designer | Facilitator & Trainer

Leader and builder of multidisciplinary teams, bringing clarity to complex challenges in customer and user experience strategy, service and product design. An active voice in the UX community, engaging in conversations through the podcast This Is Fintech Product Design, teaching, global speaking and workshop engagements.